Three Strategy Lessons Every CEO Must Master to Future-Proof Their Business
Six years. Over two thousand days of working alongside leaders of the most ambitious organisations on the market. The perfect moment not just for a summary, but for reflection that cuts deeper. Looking back at hundreds of projects, workshops, and strategic...
Rafał Brzoska and AI. Is Your Business Ready for the Revolution That Could Wipe Out 25% of Jobs?
A recent interview with Rafał Brzoska, CEO of InPost, in the Biznes Klasa programme sparked a heated debate online. Mr Brzoska drew attention to two key issues. The first is the likelihood that 25% of jobs could disappear within the next two years. The second is the...
Launch of AI in Marketing: Discover How AI is Revolutionising Innovation
I am genuinely delighted to announce that I had the honour of contributing a chapter entitled “New Product Development Enriched with AI” to the prestigious academic book AI in Marketing, published by the global publishing house Routledge. This outstanding publication,...